2002 Ann Castle Award Recipient: Judith Rottenberg
In 2002, Rottenberg was director of prospect research at Brandeis University. She had been working in development research there for 20 years. She initially worked in the Brandeis libraries, later moving into development research. In the 1990s, Rottenberg assumed responsibility for prospect management, in addition to managing the research staff. She started a program to trace Brandeis' lost alumni, which at the time accounted for 20% of all alumni. As a result of the project, that figure was reduced to 7%. Also, Rottenberg established a prospect tracking project, established goals for leadership giving, and collaborated with members if the development staff to achieve those goals. |