Everyone knows predictive analytics can complement prospect research with likelihood to give ratings, but it can also do so much more. Learn how to view predictive analytics as a diagnostic toolset that enables you to assess campaign readiness; inform portfolio, pipeline, and moves management; make data-driven decisions around resource allocation; enrich the data within your database; and realize opportunities for growth.

Click here to access a webcast recorded by GG+A's Connor Kasey called “The Value of Predictive Analytics."